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Drop Fear and Pick Up the Phone

Did you know that fear of picking up the phone could be standing between you and your dream life? As an agent, don’t let fear get in the way of the potential ripple effect your business has to create a beautiful impact on the community. How do we conquer fear, you ask? It is essential that real estate agents drop the fear and pick up the phone to drive their business forward.

Conquer fear, it requires a shift in mindset. To do that, you must understand that it is not at all about ME; it is about THEM. But, how do we do this? Let’s take a look.

First, isolate and identify the fear by asking questions such as:

  1. Are you afraid of rejection?
  2. Are you afraid of bugging your database?
  3. Are you fearful of being ‘too pushy’?
  4. Not sure how to overcome objections?

 

Next, develop tips to evict it by considering the following:

  1. Ask “Is it true?” when fear first rears its head.
  2. If you don’t have a conversation with someone, how will you know if they are interested or not?
  3. Be mindful to not project thoughts or situations onto others trying to predict how they will feel.
  4. If the individual isn’t interested in real estate, would they maybe be open to introducing you to one person that might be?
  5. By jumping ALL IN, think about how much more effective your lead generation time would be.
  6. Change your perspective from selling to sharing your passion for your career.

 

Then, have a communication plan that brings value. Here are 7 Items of Value:

  1. Teaching
  2. Host events and know what’s happening in your town
  3. Have a network of resources
  4. Be a local expert
  5. Highlight community causes
  6. Provide platinum treatment
  7. Document client stories

 

Part of changing your mindset as an agent is remembering to talk WITH someone and not AT them. Engage with them so they feel like they are part of the conversation and it will change their response. Things are not relevant until they are relevant so focus on the relationship until things are actually relevant. And remember, just because someone says “no” this time, doesn’t mean that it will always be a “no.”